Tag: Creativity


Moon boots

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Who does not know the »moon boots« – these bulky snow boots, which appeared in the 70’s and 80’s and have taken their claim ever since in the winterly fashion scene. The Italian Giancarlo Zanatta designed the shoes, inspired by the moon landing in 1969. Astronauts Neil Armstrong and Buzz Aldrin wore overshoes with wide soles, which provided the formal inspiration for moon boots. Zanatta took immediate care of the production of the shoes with his company called Tecnica, which is run by his son Alberto Zanatta today, and still sells up to 700,000 pair per year.

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The “moonwalk” dance move

“Moonwalk” is a dance technique which fakes a forward motion by moving legs and feet, while in reality you are moving backwards. This is how the illusion is created that the floor is pulling away in a gliding motion, underneath the feet of the dancer. No other name can be more closely connected to this move than the name of Michael Jackson (who was born on 29th August 1958 on a full moon). Even though he is not the founder, in this case, one can refer to him as the figurehead. The key moment was Jackson’s performance of “Billie Jean” at the anniversary celebration “Motown 25: Yesterday, Today, Forever” in 1983. From this moment on, the moonwalk’s triumph was not to be stopped and Michael Jackson had shaped his signature move.

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The Google Lunar X-Prize

Google is on everyone’s lips and in our computer oriented world there is probably not a day, where we don’t encounter the name of the US enterprise with its famous search engine in one form or another. We google – this is how the Oxford English Dictionaries have it since 2006.

Google has demonstrated more than once, how to change the world with unconventional ideas. Since 2007, there is a project, which continues this tradition: the »Google Lunar X Prize«.

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